With Chartboost, you can bid in several ways:
- CPI (cost per install) bidding lets you specify the maximum amount you're willing to pay for installs resulting from clicks on ads promoting your game (now available for interstitial video!)
- CPC (cost per click) bids represent the maximum amount you're willing to pay for clicks on ads promoting your game
- CPCV (cost per completed view) bidding lets you pay a defined maximum amount for rewarded or interstitial video views.
- CPM (cost per thousand impressions) bidding lets you pay based on the number of times your ad is shown.